SIMCA secures Rs 15.26 cr contract from leading financial services firm
Business 15 Jun, 2026

SIMCA secures Rs 15.26 cr contract from leading financial services firm

Business To Business, New Delhi, 15th June, 2026:   SIMCA Advertising Limited on Monday announced that it has secured a ₹15.26 crore contract from a leading financial services client, providing a strong start to the company's 2026–27 financial year.
According to the company, the new business offers significant revenue visibility for the current fiscal and reinforces its position in the growing Digital Out-of-Home (DOOH) advertising segment.

  • Contract value: ₹15.26 crore
  • Client sector: Financial services
  • Expected to contribute substantially to FY 2026-27 revenues
  • Strengthens the company's order book and revenue pipeline
SIMCA said it has built long-term relationships with prominent clients across multiple industries, including:
  • Banking, Financial Services and Insurance (BFSI)
  • Real estate
  • Fast-Moving Consumer Goods (FMCG)
  • Retail
The company currently serves 124 clients through a network of 210 media assets, comprising:
  • 74 traditional billboard locations
  • 136 Digital Out-of-Home (DOOH) advertising slots
DOOH advertising uses digital screens and smart display infrastructure in public spaces, allowing advertisers to deliver dynamic and targeted campaigns. The segment has been expanding as brands increasingly shift marketing budgets toward data-driven and technology-enabled advertising platforms.
The latest contract reflects continued demand from large corporate clients for outdoor and digital advertising solutions and strengthens SIMCA's revenue outlook for the ongoing financial year.

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